It’s easy to sit back and think that people will scramble to follow you once you join Instagram. And that’s a reasonable expectation since there are nearly two billion Instagram users. However, a rude shock awaits you when you join the platform – unless you are already famous.
One thing you need to understand about the Instagram audience is they’ll only follow your account if you press the right buttons. Yet, not so many people understand the tricks they need to deploy to increase their Instagram followers.
If you are still stuck at a measly ten followers, you need to up your game. These five strategies will help you.
How to Increase Your Instagram Audience
1. Optimize Your Account
Optimization is the stepping stone to gaining new Instagram followers. It’s the first thing you should do before posting content on the platform. Fortunately, it’s quite easy to execute.
You need to update your profile picture, choose a username that resonates with your target audience, and then update your bio. The bio contains information about the content that the audience should expect from you and a little information about you.
Think of it as a trailer to a movie; make it interesting.
2. Partner With Brand Advocates
Getting more people to follow you on Instagram entails positioning yourself strategically in front of them. The easiest way to achieve this is by partnering with brand advocates, such as sponsoring user-generated content.
Partner with influencers in your niche to place your handle in front of a wider audience. People will take an interest in your content and follow your account in no time.
3. Use Appropriate Hashtags
Hashtags are one of the most powerful Instagram hacks available. When you accompany your posts with hashtags, it becomes easier for new people to find your account. More interactions equate to a better Instagram engagement which further increases the visibility of your account to new audiences.
4. Leverage Instagram Reels to Build Your Instagram Audience
Reels is a looping video feature that Instagram uses to feed its audience with content from both their followers and accounts that they don’t follow. When you tap into this feature, you increase the odds of reaching an audience you’d never thought of.
To increase the visibility of your reels, buy Instagram likes. Algorithms give preference to content with more likes on Instagram. Better use this hack to get ahead.
5. Promote Your Platform Everywhere
There are plenty of social media accounts nowadays. It’s very likely that you already have a strong presence on one of these social platforms. Use it to your advantage by marketing your Instagram platform to the audience that you already have.
Your followers on these other platforms already love your content, and they probably have an Instagram account. Notify them about your Instagram posts and handles, and watch your following grow.
It’s Time to Grow
Instagram is a powerful tool that can catapult you to fame and, in the process, make you some money. But that’s only possible if you grow your following.
There’s a lot of competition for the Instagram audience, so you need to be at your best to stand out. The above tips will get you started. For more informative articles, browse through the website.
